Friday, October 12, 2007

LaTimes: Mexico's Televisa and Lionsgate join forces.

Lions Gate and Televisa said to team on films, TV shows
The agreement between the U.S. studio and the Mexican giant would give each access to a market it covets.
'"Televisa is trying to expand its reach to Hispanic Americans whose first language is English," said Anthony DiClemente, an entertainment analyst with Lehman Bros. Equity Research. "This kind of deal is a great way for Televisa to separately add to its existing distribution deal with Univision."'

It's amazing that the largest producer Spanish-language content on the planet wants to finally reach out to Latinos who speak English.

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