"Nielsen Fusion, encompassing viewing data from Nielsen Media Research and product-purchase data from Nielsen Homescan, will be made available to all the research company's clients, but Hispanic TV, and Univision in particular, stand to benefit most. (Mediaweek is owned by The Nielsen Co.)"
http://www.mediaweek.com/mw/current/article_display.jsp?vnu_content_id=1003788956
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