Friday, December 21, 2007

LA Times: Alvin and the Chipmonks draws Latino viewers

"Part of what turned "Alvin's" lowly regarded opening into a $44.3-million event was the huge turnout from Latino moviegoers, who can account for as much as 20% of a mainstream film's ticket sales. The highest-grossing theater in the nation for "Alvin" was the Edwards South Gate Stadium 20, located in an overwhelmingly Latino neighborhood."
"With "Alvin" already in theaters for a week, Latino moviegoers still are exhibiting twice the interest in the singing chipmunk comedy than in the "National Treasure" sequel. Now "Charlie Wilson," "P.S." and "Walk Hard" need to find that kind of support wherever they can."

http://www.latimes.com/entertainment/news/movies/la-et-word20dec20,1,7940483.story?coll=la-entnews-movies

And my gosh, it's in English. I wonder how well this movie did among the Minutemen and supporters of Rep. Tancredo. Maybe some of these idiots will realize we're Americans and can speak the language.

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