"The Bethesda bank, the largest with local headquarters, is courting the region's Latino community, having opened 26 Latino banking centers since September."
http://www.washingtonpost.com/wp-dyn/content/article/2008/05/25/AR2008052501880.html
Latino marketing is no stranger to irrational exuberance or outrageous hype.
"The Bethesda bank, the largest with local headquarters, is courting the region's Latino community, having opened 26 Latino banking centers since September."
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