Monday, July 23, 2007

BrandWeek: Itunes Latino wants to cash in

BrandWeek reviews ITunes Latino. In my humble opinion, if Apple's efforts are successful, it will be a boon for Spanish-language podcasts. Organizations that are successful with podcasts tend to have a great relationship with Itunes. If Itunes Latino takes off, Apple will be the dominant arbiter of traffic to Spanish-language podcasts in addition to its existing dominance with English-language podcasts.
ITunes Latino Hopes To Hear Registers Ringing
http://www.brandweek.com/bw/news/recent_display.jsp?vnu_content_id=1003615154

No comments: